"Dave had been generating leads for my Financial Advice business for years.
When other advisors were paying £5.00 - £9.00 per click in Google Adwords, due to Dave I was paying between 61p and £2.98.
The ads converted into good clients.
When costs crept over £2.50 a click I asked if we should try alternatives. He said...
'Let's test YouTube Ads... it looks virgin territory!'
"That was back in 2015...
"Our first video ad got me thousands of views at 11p per video view. That's not the best part though. The ads brought in high net worth clients.
Some invested over a million pounds with me.
With cost to acquire customers so low I couldn't have been happier.
Dave's been my secret online marketing weapon for years.
We've become great friends so combining forces in George and Alston Media Ltd is simply a natural progression for what we were doing anyway.
However, having been a financial adviser for over 29 years when I saw the year on year gains companies like Roku were repeatedly making I knew we were at the dawn of something big.
That's when I started to take this new media stuff seriously (especially the gigantic growth of Smart TV).
Tech is changing so fast, there are tremendous openings for forward thinking businesses to reach big new audiences affordably now.
And for Scottish businesses in particular, I'd say we're just entering a brand new golden age.
I must say though...
Everything we've known about marketing is being disrupted.
So if you know how to sell online you've a big edge (especially with what's coming with A.I. and machine learning).
We're here to help you profit from this new era in these growth areas: Smart TV. Omnichannel. Video.
Our main office is in glorious Cumbria! Come pay us a visit (or if you really must a Google Meet or Zoom instead ;)
What do you do?
We're a media consultancy who advise clients on marketing strategy and provide these done for you services...
- Smart TV Channel creation and management.
- Direct response email marketing - especially combined with your Smart TV channels/shows.
We build and launch your TV Channel. It will appear on Apple TV, Amazon Fire, Roku, Samsung Tizen, Android TV etc.
Our team manage everything. From build to promo. We also help with branding and strategy for wider exposure.
NOTE: You will get paid monthly RECURRING Ad revenue for your channel, plus free promotion. Why? Our premium advertisers like Sony, Mazda, Samsung, HBO etc are aggressively seeking new TV channels to work with.
- Every $1 invested in email marketing returns $38! A staggering 3800% ROI (DMA stat 2015).
- 78% of marketers have seen an increase in email engagement over the last 12 months.
- 59% of respondents say marketing emails influence their purchase decisions.
For over 29 years as a successful Financial Adviser Bill George has specialised in pensions and wealth management. He's a market analyst who's appeared on BBC Radio Scotland discussing investing.
Plus these days organic Social Media reach is pretty much a dead duck now. Did you know something like less than quarter of one per cent actually see your stuff in the feed?
3. Once that meeting (within first 7-10 days) is complete and we have the assets required we begin work.
For efficiency most correspondence will be via the project management board where you see all tasks progress etc.
*We use Signable.co.uk - for our electronic docs/signatures. Instant, easy, legal in court etc.